Sunday, 27 September 2026

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The BriefLeadership & GTM

Raspberry Pi’s early memory buy pays off as first-half revenue rises 90%

Profit more than tripled as the Cambridge hardware maker sold boards built with memory bought in 2025. That cheaper stock has now been consumed, and a growing share of its volume bypasses its licensee

The facts
  • Revenue of $256.9m in the first half of 2026, up 90%; profit before tax of $19.6m, from $6.2m
  • Units up 17% to 4.2 million; order backlog doubled to 2.6 million units
  • Direct channel share of units: 81%, up from 75%
  • One major distributor: 23% of revenue
What it means for partners

Raspberry Pi’s early buy meant its resellers had boards to sell while smaller competitors struggled to secure memory, a reminder that a vendor’s supply planning belongs in any platform choice. The cheap memory has now been used up, though, so board prices are likely to keep tracking memory costs, and resellers quoting multi-month industrial projects should build in price reviews rather than hold fixed quotes.

As Raspberry Pi pushes for direct OEM accounts at the top of the market, Approved Resellers and distributors keep the long tail of smaller industrial buyers, which pays only if they add design and supply support. With one distributor carrying almost a quarter of revenue, that distributor’s allocation choices are likely to shape which smaller resellers get stock.

“The decision in FY 2025 to build significant strategic memory inventory has allowed us to maintain product availability at a time when smaller competitors have struggled to secure allocation.”Eben Upton, chief executive, Raspberry Pi

Raspberry Pi Holdings reported revenue of $256.9m (£194m) for the six months to 30 June 2026, up 90% on $135.5m (£102m) a year earlier, in unaudited results on 24 September. Profit before tax rose to $19.6m (£14.8m) from $6.2m (£4.7m).

Chief executive Dr Eben Upton says much of the profit came from a decision in 2025 to buy memory in volume ahead of the price rise. The average cost of the memory it held rose from $3.6 (£2.72) per GB at the end of December 2025 to $13.3 (£10.04) at 30 June, and the company says the unusually strong per-board margins of the first half have moderated as the cheaper stock was used up.

Much of the growth is price rather than volume. Units rose 17% to 4.2 million, while the average selling price per board rose 42% to $65.9 (about £50) as memory costs were passed on. Gross margin slipped to 23% from 25%.

The route to market is shifting as well. Units sold through Raspberry Pi’s own direct channel, as opposed to its licensee, rose 26% to 3.4 million, or 81% of the total, above the 70–80% share management expected. The company wants closer direct relationships with its biggest original equipment manufacturer (OEM) customers, leaving Approved Resellers and authorized distributors to serve the wider industrial and embedded market. One major electronic component distributor accounted for $57.9m (£43.7m), or 23%, of revenue.

The order backlog doubled in the half to 2.6 million units. Raspberry Pi says it has enough memory in hand and on order for its 2026 production goals and expects second-half volumes to exceed the first.

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