Expert Voices
Sandy Hogan
Founder and CEO, BozQ
Founder and CEO of BozQ, a growth intelligence firm. Three decades leading go-to-market transformation at Cisco, VMware, Rackspace, SADA and LivePerson.
2articles on VETTDD
Articles by Sandy Hogan
The most inflated role in tech
After three decades leading go-to-market transformation at Cisco, VMware, Rackspace, SADA and LivePerson, Sandy Hogan launched BozQ. She argues the most scrutinized role in technology isn’t failing – the system built around it is
The chaos underneath the transformation story
Sandy Hogan led go-to-market transformation at Cisco, VMware, Rackspace, SADA and LivePerson before launching BozQ. She argues the transformation story companies tell the market is rarely the one their operators live inside