Giacom names Susie Buckridge chief executive
The former head of TalkTalk’s consumer business started on 9 November at the wholesaler that about 6,000 IT providers and telecoms resellers buy cloud, mobile and broadband services from
- Buckridge started as Giacom’s chief executive on 9 November 2026
- O’Brien moves to the role of corporate development advisor
- Buckridge previously ran TalkTalk Consumer and, before that, YouView
Giacom’s chairman, Matthew Riley, said the company sells only through resellers and that O’Brien will work alongside Buckridge and the executive team in his new role. Giacom announced no change to its products, prices or reseller terms with the appointment, and set no dates for the new system or the extra AI spending.
“Her experience leading large-scale technology and operational transformations makes her the right leader to accelerate our platform and AI ambitions.”Matthew Riley, chairman, Giacom
Susie Buckridge became chief executive of Giacom on 9 November, and the company announced her appointment on 10 November. She replaces Tez O’Brien, who becomes corporate development advisor.
Giacom sells cloud, mobile, connectivity and hardware to about 6,000 resellers and MSPs. O’Brien had run the company since July 2023, IT Channel Oxygen reported.
Buckridge was most recently chief executive of TalkTalk Consumer. Giacom said that there she simplified the company’s technology, brought in a new customer records system and built up its use of data and AI. Before that she spent more than a decade at YouView, a television technology company, which she helped set up and later ran as chief executive.
Buckridge will lead Giacom’s plan to turn its online store for resellers into a system they also use to manage and support what they sell to their customers. It is increasing spending on that system and on AI.
Sources
- Giacom, “Giacom appoints Susie Buckridge as CEO to lead its next chapter of growth”, press release, 10 November 2026. https://giacom.com/news/giacom-appoints-susie-buckridge-as-ceo-to-lead-its-next-chapter-of-growth/
- IT Channel Oxygen, “Who’s taking over from Tez as Giacom swaps CEOs?”, 10 November 2026. https://itchanneloxygen.com/whos-taking-over-from-tez-as-giacom-swaps-ceos/
